Grocery Outlet Earnings: Solid Q2 Beat Amid Turnaround Progress
- Hardik Shah
- Aug 5
- 3 min read

TL;DR
🛒 Revenue Strength: Net sales rose 4.5% to $1.18B; comps up 1.1% on stronger foot traffic.📉 Margin Trends: Gross margin fell 30bps YoY to 30.6%, but improved QoQ thanks to better inventory management.🔭 Forward Outlook: FY25 guidance held steady; adjusted EPS raised to $0.75–$0.80 on lower interest expense.
Business Overview
Grocery Outlet Holding Corp. (NASDAQ: GO) is a fast-growing extreme value retailer offering brand-name consumables and fresh products at deep discounts through a network of over 550 independently operated stores across 16 U.S. states. The company leverages a unique opportunistic buying model and strong local operator execution to deliver a "treasure hunt" experience to bargain-seeking consumers.
Grocery Outlet Earnings Q2'25
Net Sales: Up 4.5% to $1.18B
Comparable Store Sales: +1.1%, driven by a 1.5% increase in transactions, offset by a 0.4% drop in basket size
Gross Margin: 30.6%, down 30bps due to pricing investments on staples but up 20bps sequentially
SG&A: Up 4.2% to $336.8M; SG&A as % of sales declined 10bps to 28.5%
Operating Income: $12.8M (includes $11.2M restructuring charges)
Net Income: $5.0M vs. $14.0M prior year
Adjusted Net Income: $22.8M ($0.23/share) vs. $25.1M ($0.25/share)
Adjusted EBITDA: $67.7M (5.7% of sales), flat YoY
First Half FY25:
Net Sales: Up 6.5% to $2.31B
Gross Margin: 30.5% (+30bps YoY)
Adjusted EBITDA: $119.6M (+11.5% YoY)
Adjusted EPS: $0.36 vs. $0.34 prior year
🗣️ “Our focus on execution is beginning to deliver results… while our margin drivers and spending discipline are yielding sustainable gains in profitability.” — Jason Potter, CEO
Forward Guidance
Management Outlook:
FY25 Net Sales: $4.7–$4.8B
Comps: +1.0% to +2.0%
Gross Margin: 30.0%–30.5%
Adjusted EBITDA: $260M–$270M
Adjusted EPS: Raised to $0.75–$0.80 (from $0.70–$0.75)
Risks & Opportunities:
Tailwinds: Improved in-stock positions, private label expansion, and new tools for Independent Operators (IOs)
Risks: Inflationary pressure, competitive discounting, SNAP benefit volatility
Operational Performance
Restructuring Update: 28 underperforming store leases terminated; cost actions largely completed in Q2
Inventory Improvements: Better availability drove a 200bps comp lift on top-selling items
Supply Chain: Consolidation of Pacific Northwest operations reduced cost and improved service
Systems Rollout: Real-time order and new arrival guides enabled stronger inventory and merchandising execution
Store Expansion: 11 openings and 2 closures in Q2; on track for 33–35 net new stores in FY25
Market Insights
Consumer Trends: Core customers remain engaged with “treasure hunt” value model; higher traffic seen despite a slight dip in basket size
Private Label: New “Second Cheapest Wine” SKU (<$5) capitalized on wine oversupply and received strong customer buzz
Competitive Positioning: Basket prices remain 15%–20% below discount peers, according to internal studies
Consumer Behavior & Sentiment
Execution-Driven Loyalty: Customers cited product availability and consistency as key to loyalty; company focusing on system fixes and forecasting tools
Trade-Down Watch: No major shifts seen yet, but company positioning for SNAP-sensitive customers in case of economic softening
Customer Research: Confirms brand resonates with core value-seeking consumers; lapsed guests cited gaps in product availability as primary issue
Strategic Initiatives
Four Strategic Priorities:
New store performance (more infill, better site selection)
Talent (new CMO, board refresh)
Execution (system upgrades, forecasting tools)
Scale-readiness (model store rollout)
Private Label Expansion: Focus on value and loyalty-building SKUs
IO Engagement: New training tools and commercial pilots aimed at boosting local execution
🗣️ “We're seeing double-digit increases in meat and produce sales in our pilot stores thanks to new forecasting tools.” — Jason Potter
Capital Allocation
CapEx: $58.3M in Q2 (net of allowances), up YoY, tied to store growth and supply chain
Cash Flow: Operating cash flow of $73.6M in Q2, nearly doubled YoY
Leverage: Net debt at 1.7x Adjusted EBITDA, down slightly from year-end
The Bottom Line
Grocery Outlet continues to execute on its turnaround strategy, delivering on its key priorities of operational efficiency, store profitability, and improved IO support. Management’s conviction in the long-term model remains strong, as reflected in the raised EPS guidance and clear milestones ahead. Investors should watch for improving comps, execution of new tools at scale, and further gains in private label and in-stock performance.
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